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Newsletters
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Safeco moved faster than anyone expected to a new compensation program that focused on company, department and individual performance. The speed can be directly attributed to the quality of the employee communications. It was an amazing shift in the way employees approached their work and made Safeco more profitable in one year than it had been for many previous years.
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Phyllis Campbell
Former Member of the Board, Safeco Insurance Co.
President/CEO, The Seattle Foundation
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Employee newsletters for Todd Pacific Shipyards
Newsletters were written and designed using a MS Word template and were targeted to shipyard workers and support staff. The newsletters focused on the naval ships, ferries, and other ships that were being worked on in the yards and on efforts to get new work.
Click to download .pdf newsletter (400k)
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Safeco Focus on Performance.
Sandy worked as a consultant for 18 months to the Focus on Performance project team. She created and implemented a seven-part employee communication plan that involved communication strategies for competencies and coaching, goals and measurements, compensation and evaluations, performance management, and change management. As part of her assignment, she developed targeted electronic newsletters for various audiences and worked with the Communications staff at Safeco to create messages for all employees. The biggest challenge was working with people from many departments — often with divergent interest s — and brokering agreement.
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Home-Based Businesses
- Today's Business Reality
Feature article on home-based businesses in
IABC chapter newsletter
International Association of Business Communicators (IABC) is the professional association for business communicators. Prater’s feature article focuses on the growing trend of home-based businesses.
Click to view article
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Lake Washington School District
Served as main writer for community newsletters.
Lake Washington School District is on the eastside of Lake Washington in the Seattle area and serves several suburban communities.
Click to view sample copy of Progress Report
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You have the information. We have the communication solutions.
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